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Spotlight: Erin Rabbitt — Spotlight

Sunday, August 20th, 2017

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Spotlight: Erin Rabbitt

We had the pleasure of meeting and reviewing some of the work of graphic designer Erin Rabbitt. She is a young designer with a strong point of view that  is unique and individual, but still holds a retro/vintage pop art vibe. Erin currently lives in Raleigh, NC where she owns conejocouture.com and designs everything from wedding invitations, to logos, circulars, and websites. Erin has an uncanning ability to bring whatever brand she is designing for to life with vivid imagery and a sense of humor. Erin grew up in Tampa Florida and started her design education at the University of Florida in Gainesville, FL however, she decided to transfer to North Carolina State University (NC State) for a more prestigeous design program. During her run at NC State and after Rabbitt became a student of the world traveling around taking in amazing images and life in Austrailia, New Zealand, Thailand, and across the US.

Erin Rabbit’s company Conejocouture’s name is derived from a little word play with her last name and work ethic. “Conejo is Spanish for Rabbit. Growing up in Tampa I was heavily influenced by the Cuban community…that and it just goes so well with couture right! Couture is about designing with the client in mind and making something that fits them like a sparkly dress or tailored blazer.” We expect to see a lot from this designer in the future. Rabbitt understands that graphic design is about finding a balance between yourself as an artist and your client. Erin also takes her time to build a rapport with her clients to ensure gorgeous results. Conejocouture sets the mood for many couples special day with her really cool wedding invitations. Erin talks to the bride and groom about their life,  how and where they met, and what kind of people they are to come up with ideas for their design. Erin enjoys being part of the couples special day because it’s the first thing the guests receive to get them excited about what is to come.

Q: When did you start designing?

A: I feel like I have been designing and making things ever since I can remember. I used to go to work with my Dad and fiddle with his Apple “Lisa” and the original Mac paint program. Technically I have been doing graphic design since 1999.

Q: What was your first design?

A: Thinking back to school and my first projects the one that comes to mind was a typography research project and poster design on the font Interstate by Tobias Frere-Jones.

Q: What makes your designs unique?

A: My approach starts by researching the subject matter. I am always striving to come up with a smart and appropriate solution. I feel knowing as much as you can about the subject or client is essential. Whenever possible my work has an underlying story or idea that might not be obvious on first glance but presents itself to those who choose to take a closer look.

Q: What are some things that inspire you?

A: Pretty much everything! Travel, nature, graffiti, food, friends, music, magazines, and fashion, you name it.

Q: What was the last book you read?

A: What Is the What by Dave Eggers. A must read for all designers is The Cheese Monkeys by Chip Kidd!

Q: What is easiest for you when it comes to design?

A: Concepting and vector illustration.

Q: What is your favorite color? What color story describes you and why?

A: My favorite color is Orange with Pantone Warm Gray 8 coming in at a close second. Put the two together and that is my story: Warm bright and muddy.

Q: Do you collect anything?

A: I have over 40 KidRobot Dunnies. I am trying to quit! Works of art on mini rabbit forms how could I not collect them.

Q: Tell me about one of the most stressful times in your design career?

A: I once lost all my work right before a deadline in a computer glitch. I stayed up all night recreating it for the deadline.

Q: Most exciting?

A: Using the programs for the first time was so exciting. Finally getting what was in my head out!

Q: Describe an evolution in your work from your first project to today?

A: My technical skills have been fine-tuned. I understand the importance of style sheets, file organization etc… its only when you start doing big projects that you realize doing it right the first time will save you hours later.

Q: Do you have any Graphic Design Role Models?

A: Shepard Fairey has great concepts and a gorilla marketing style I totally admire.

Q: What is the best moment of the day?

A: Morning coffee in the sunshine.

Q: What kind of music to you listen to at the moment?

A: I can’t get enough of The Kills.

Q: Do you read design magazines?

A: I read Juxtapose and National Geographic.

Q: Where do you get your news from?

A: Mostly NPR and BBC.

Q: Do you have any pets?

A: Yes I have the most awesome dog ever! 5lb apricot toy poodle boy named Ludwig.

Q: Where do you work on projects?

A: I prefer coffee shops or the library.

Q: Do you discuss projects with other designers?

A: Yes. I am always bouncing ideas of other people designers and non-designers alike. Feedback only makes my work better.

Q: What advise do you have for young aspiring designers?

A: Get a good foundation in many art mediums and art history before you start clicking your mouse.

Q: What are your favorite hardware/software programs to use?  Mac hardware of course.

A: Illustrator and Indesign software.

I see you do a lot of wedding invitations…tell me about your process…I talk to the bride and groom about their life and how they met etc where the wedding will be and the general ideas they have. Then I work up an idea or a few ideas get their feedback and go from there.

Do you enjoy being a part of the couples special day? I do. Ha! The invitations set the theme for the day. It’s the first thing the guests receive to get them excited about what is to come.

Conejo Couture – http://www.conejocouture.com/

Let us know what you think about Erin’s designs below.

About Terrance Brown
I have a bachelors degree from the University of Alabama in World Business concentrating in International Marketing and French. I spent the past 3 years working at a large ad agency as a Broadcast Negotiator, on accounts such as Ford, Dominos, Burger King, Olive Garden, Cellular South, and Toys R Us to name a few. After being laid off in February '09, I've switched my attentions to helping make Refugee Desiger.com become a destination covering all aspects of design.

Comments

  1. Anne says:

    excellent work Erin Rabbitt.

  2. Kristie says:

    LOVES IT! Nice Job Terrance and Rabbitt! :)

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